Author Archive
The Cost Advantages of Email Marketing
By MichaelRichards at 9 September, 2011, 12:00 am
Many different companies utilize radio jingles, television commercials, mailing fliers, and print media to get the product noticed. And these mediums were standard for the last 60 years until the proponent of the Internet and electronic mail became common in the late 1990′s and early 2000′s.
Read More >>
Email Marketing with Ecommerce Websites
By MichaelRichards at 25 August, 2011, 12:00 am
Emails are used to drive customers to the company’s website and they sometimes offer email only offers, discounts and site member freebies. They are also used to sell overstocked items, tracks customers and sales and product popularity. Emails are used as a meter for demographics and what things people want and what they want to tell others about. Emails are also used to market new products, build customer relations, and to show customers how special they are.
Read More >>Email Marketing & Using List Brokers
By MichaelRichards at 9 June, 2011, 12:00 am
According to research more than 80% of new products fail. This data also shows us that of every dollar you spend on marketing and advertising to consumers, more than 60% will never purchase your product or service. “60%” is tremendous, and can make the difference between the success of your business, or its failure. This is a key reason why using the services of a list broker is crucial to your survival.
Read More >>Key Tips for Planning Your Company Event
By MichaelRichards at 12 May, 2011, 12:00 am
A company event is the perfect way to improve employee morale, kick off a special campaign or recognize employee contributions to the annual sales effort. There are several key corporate event management skills required when planning your company event to make sure it goes as planned with successful results.
Read More >>Personalised Hoodies as Gifts
By MichaelRichards at 4 May, 2011, 12:00 am
The idea of buying a gift for a friend or a loved one can be quite a headache especially when you don’t have a good idea of what to get for them or how they’ll respond to it. But ideally, most people appreciate the gesture as opposed to the quality or price of the gift. It’s the effort one puts in that matters mostly because it shows you do in fact care for the other party. It goes a long way in building that intimacy between friends, family or couples.
Read More >>How To Set Up Your Company’s IT Infrastructure
By MichaelRichards at 27 April, 2011, 12:00 am
The type and size of IT infrastructure a business requires is hugely dependent on the size and nature of that business but what is not in doubt is that EVERY business requires some sort of information technology in order to operate. Sourcing and setting up an IT infrastructure that does what you need it to do is not straightforward, however.
Read More >>Running an Effective Email Campaign
By MichaelRichards at 12 April, 2011, 12:00 am
It should go without saying that marketing is a vital part of any business. Companies need to have a strategy to bring in a continuous stream of business and sales. There are a wide variety of means by which businesses can advertise their products and services however despite being one of the most frequently used forms of communication, email is a frequently overlooked channel for marketing. With a little bit of know how you’ll be surprised at how easy it can be to run an email marketing campaign.
Read More >>